As of 2026-08-25, Booking Holdings Inc. Common Stock (BKNG) has a 3-month relative strength percentile of 88 within the TickerStance CS+ADRC universe (~5,000 tickers). Its Power rating (absolute 1–99) is 56. The current market Stance is 52.9 (Neutral). Sector: Industrials, ranked 6 of 11. Average daily range 3.2%, relative volume 0.92×. TickerStance reports observed regime conditions across the full CS+ADRC universe; band assignment reflects current breadth, momentum, and macro inputs computed at the daily close. Percentile ranks run from 1 (weakest) to 99 (strongest) relative to all universe members on the same date.
Relative strength across horizons plus the leadership score.
Accumulation rating, relative volume, U/D ratio, breakout-day proof.
Diluted EPS, last 8 quarters. Positive EPS uses YoY change.
BKNG is held by 102 ETFs as of May 2026. Top owner: QQQM at 0.58% weight, $563M notional. Top 3 carry $1.1B.
Held by 369 ETFs · $24.1B across latest filings · largest weight 4.76% (BUL).
Top 10 by value, from SEC N-PORT-P filings dated May 2026.
| ETF | Weight | Value | Δ |
|---|---|---|---|
| QQQMInvesco NASDAQ 100 ETF | 0.58% | $563M | −0.15 pp |
| SCHGSchwab U.S. Large-Cap Growth ETF | 0.47% | $288M | −0.05 pp |
| VONGVanguard Russell 1000 Growth ETF | 0.39% | $211M | −0.07 pp |
| SCHXSchwab U.S. Large-Cap ETF | 0.20% | $143M | −0.02 pp |
Strong relative strength, but attention is quiet relative to this name’s own recent norm. Academic work links low public attention to better forward returns on average — context to weigh, not a forecast.
Measures how unusual this name’s public attention is against its own 90-day history — a surprise reading, not a ranking of how watched it is versus other stocks. Intel, not a signal.
Daily range, ATR, beta, and the math for a 1-ADR stop.
YoY sales growth, last 8 quarters. Sales must back the earnings story.
TTM operating margin. Expansion = real operating leverage.
YoY common shares outstanding. Down = buyback tailwind. Up > 2% = dilution flag.
Reported figures from SEC filings. No analyst estimates or forward guidance.
| 1.98% |
| $138M |
| −0.11 pp |
| VOOG | 0.38% | $99M | −0.07 pp |
| SCHBSchwab U.S. Broad Market ETF | 0.18% | $80M | −0.02 pp |
| CGGO | 0.65% | $73M | −0.18 pp |
| TQQQProShares UltraPro QQQ | 0.18% | $70M | −0.26 pp |
| OMFL | 1.14% | $54M | +0.83 pp |
Showing 10 of 102 ETF owners.
As filed in N-PORT — quarterly holdings with up to ~60-day publication lag. Not live positioning.
| Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | BKNG Jan avg: 2.10% median: -2.88% win: 25% σ: 12.66% n: 4 2022-04-12 → 2026-07-31 | BKNG Feb avg: -1.69% median: 1.30% win: 50% σ: 9.49% n: 4 2022-04-12 → 2026-07-31 | BKNG Mar avg: 0.21% median: 1.95% win: 50% σ: 6.16% n: 4 2022-04-12 → 2026-07-31 | BKNG Apr avg: 1.80% median: 1.28% win: 60% σ: 5.63% n: 5 2022-04-12 → 2026-07-31 | BKNG May avg: 2.39% median: 1.50% win: 60% σ: 6.59% n: 5 2022-04-12 → 2026-07-31 | BKNG Jun avg: 0.37% median: 4.90% win: 80% σ: 12.58% n: 5 2022-04-12 → 2026-07-31 | BKNG Jul avg: 3.55% median: 8.22% win: 60% σ: 8.39% n: 5 2022-04-12 → 2026-07-31 | BKNG Aug avg: 2.10% median: 3.12% win: 75% σ: 3.77% n: 4 2022-04-12 → 2026-07-31 (current) | BKNG Sep avg: -2.23% median: -2.12% win: 25% σ: 8.31% n: 4 2022-04-12 → 2026-07-31 | BKNG Oct avg: 2.32% median: 2.53% win: 50% σ: 11.78% n: 4 2022-04-12 → 2026-07-31 | BKNG Nov avg: 7.83% median: 11.24% win: 75% σ: 7.37% n: 4 2022-04-12 → 2026-07-31 | BKNG Dec avg: 3.72% median: 2.94% win: 50% σ: 8.88% n: 4 2022-04-12 → 2026-07-31 |